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Gamechangers: Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation and Marketing, by Peter Fisk
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Shake up and redefine the market by changing your game!
A new generation of businesses is rising out of the maelstrom of economic and technological change across our world. These companies are�shaking up�the world. In�Gamechangers�Peter Fisk has sought out the brands and businesses, large and small, from every continent, who are changing the game… and shows how we can learn the best new approaches to strategy and leadership, innovation and marketing from them.
‘Gamechangers’ are�disruptive and innovative, they are more ambitious, with stretching vision and enlightened purpose. They�find their own space, then shape it in their own vision. Most of all they have�great ideas. They outthink their competition, thinking bigger and different. They don’t believe in being slightly cheaper or slightly better.�Why be 10% better, when you could be�10 times better?
Gamechangers�is built around 10 themes that are shaping the future of business, brought to life with 100 case studies from across the world, and 16 practical canvases to make the best ideas happen in your business. The book is supported by a range of seminars, workshops and digital resources.
Gamechangers offers guidance on:
- Thinking smarter and acting faster
- Embracing the new tricks of business
- Understanding how gamechangers dream and disrupt
- Delivering practical results and winning
- Sales Rank: #344133 in Books
- Brand: Fisk, Peter
- Published on: 2015-01-27
- Original language: English
- Number of items: 1
- Dimensions: 9.60" h x .64" w x 7.50" l, .0 pounds
- Binding: Paperback
- 314 pages
Most helpful customer reviews
2 of 2 people found the following review helpful.
A great book for anyone wanting to look forward and crystallise ...
By The
A great book for anyone wanting to look forward and crystallise ideas. It's easy to read lots of books without actually creating any actions. This book with its "lab canvases" encourages you to start applying your ideas at the end of chapters. By the end of the book you have a raft of well considered ideas and information in full context. Highly recommended.
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